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Ranking
WPM - Weighted Product Model
Multiplicative utility
Miller, D. W., Starr, M. K.1969doi:10.2307/1249834 ↗
Overview
P(A_i) > 0 (all entries strictly positive). Higher P means better overall performance. WPM is non-compensatory across criteria in the sense that a zero on any criterion yields a zero total - it penalises extreme weakness more harshly than SAW.
- Output
- utility, higher is better
- Data
- Crisp, complete numeric matrix
- Weights
- Needs a weight source
- Size
- 2+ alternatives, 3-12 criteria works best
- Used for
- Alternative selection, Supplier evaluation
How it works
- 1
Direction-aware normalisation (cost criteria inverted).
Miller-Starr 1969, Ch.2
- 2
Weighted product P_i = Π r_ij^{w_j} and descending ranking.
Miller-Starr 1969, Ch.2 Eq.(3)
Look elsewhere when
Assumptions to verify
- Criteria preferences are independent (no synergistic interactions)
- Compensation is acceptable: high score on one criterion can offset low on another
- Decision matrix is complete (no missing values)
Edge cases and pitfalls
Zero or negative criterion values: WPM is undefined - always verify E-2.
Scale dependency: unlike SAW, WPM scores change if raw values are rescaled - results are not invariant to linear transformations.
Works with
How to cite
Miller, D. W.; Starr, M. K. (1969). Executive Decisions and Operations Research. Prentice-Hall. https://doi.org/10.2307/1249834
System ID, as it appears in reports and the API
WPM